PROJECT 4

 

Redmoor Health DJP

 

Redmoor Health specialise in digital healthcare, helping primary healthcare settings to better understand and harness the role of technology in improving patient outcomes. As part of a brand development strategy, they needed to badge up a system known as the Primary Care Digital Journey Planner… Digital Journey Planner to it’s friends… DJP to it’s close friends.

The DJP is a webtool used to Analyse, advise and improve, let’s say a GP surgery’s use of technology, it charts the current status, helps see what may be missing or not functioning properly and what can be done to improve their systems. This could include anything from digitizing records to sourcing remote consultation equipment and training staff or a whole list of improvements that can be monitored along the way.

Sexy… no, important… yes, in a rapidly developing, ever changing health crisis, this tool is a vital part of shaping how people can readily and safely access healthcare.

Communicating clearly and confidently with healthcare settings is of vital importance and will develop as the work continues.

Brandscape Guide

Motion Graphics (social ads)

Logo

Pixels

Print

Colours

Redmoor Turqoise

#00A69D

Redmoor Yellow

#dedc00

Redmoor Grey

#40494C

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